Margin and Markup Calculator

Convert between cost, selling price, profit margin, and markup, with three input modes for common merchandising and pricing scenarios.

920.2K uses Updated · 2026-05-14 Runs locally · zero upload
AD

The Margin and Markup Calculator clarifies the difference between margin (profit as a share of revenue) and markup (profit as a share of cost). Choose to compute results from cost and selling price, from a target margin, or from a target markup — useful for retail merchandising, wholesale pricing, and service quoting.

How to Use Margin and Markup Calculator

  1. Choose a mode: from cost & price, from cost & target margin, or from cost & target markup.
  2. Enter the cost and the additional required field.
  3. Review the selling price, profit amount, margin, and markup.

Formula & Theory - Margin and Markup Calculator

profit = price - cost
margin = profit / price
markup = profit / cost
price_from_margin = cost / (1 - margin)
price_from_markup = cost × (1 + markup)

Use Cases for Margin and Markup Calculator

  • Set retail prices that meet a target margin.
  • Translate a vendor markup into a customer-facing margin.
  • Quote service prices that cover labor and overhead.
  • Audit profitability across SKUs or projects.

Frequently asked questions about Margin and Markup Calculator

What is the difference between margin and markup?

Margin divides profit by price (revenue); markup divides profit by cost. A 50% markup equals a 33.3% margin.

Can margin exceed 100%?

No. Margin is bounded by 100% because price cannot exceed itself; markup can exceed 100% (e.g., 200% markup means triple the cost).

Does it include taxes or fees?

No. It models pricing only; add operating expenses or platform fees separately.

Is my data stored?

No. All calculations are local to your browser.